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What is the Best Keyword Difficulty Tool?

By |Categories: Research|Tags: , , , , |

Keyword research is arguably the most important step in the SEO process. It's the perfect antidote to Google's recent algorithm updates making it increasingly expensive, complicated, and risky to attempt to "punch above your weight" by manipulating your way to the top of the search engine results. Or at least, where the competition is weak [...]

An Analysis: Does Adding ‘Nofollow’ Links Benefit Contributor-Driven Content Sites?

By |Categories: Research|

It’s no secret that lots of big, contributer-oriented sites have gone the “nofollow” link route in recent times. The question that remains is whether this is an effective strategy, and whether it contributes to or detracts from SEO efforts at large. The industry seems to be in need of a data-driven examination of the concept, [...]

How to Maximize the ROI of Your SEO Investment

By |Categories: SEO Knowledge|

In the early days of CanIRank Full Service, we offered a much more limited service offering at a lower price point. Even though our monthly subscription costs were lower (around $500 - $1500 / month), the ROI was limited because we didn’t have enough hours to address all of a site’s weaknesses. We optimized [...]

What Most People Get Wrong About Keyword Difficulty

By |Categories: Improve Your Rankings|

A friend of mine-- who we’ll call David to avoid any embarrassment-- recently came to me with a classic story of SEO woe. David is a small business owner who’s struggling to rank in a competitive market. He is very familiar with the pot of gold that awaits him at the top of Google search [...]

10,000 Clicks in 60 Days Through Proper Keyword Research

By |Categories: SEO Knowledge|

When it comes to content marketing, the difference between success and failure usually comes down to one step: keyword research. In our experience as an SEO software company and agency, businesses who adopt an effective process earn up to 10x the amount of clicks as brands who are publishing without proper keyword research. In this [...]

11 Questions to Ask an SEO Agency Before You Hire Them

By |Categories: SEO Knowledge|

Hiring an SEO agency can be daunting. The SEO industry seems particularly plagued with low-quality service providers (including some that are borderline scams), and it's hard to evaluate their skills and expertise if you're not an SEO expert yourself. In this post, we'll help you avoid getting scammed and improve the likelihood that you'll [...]

How to Do Keyword Research for Your Next Blog Post

By |Categories: Improve Your Rankings|

Many would consider keyword research an important aspect of successful SEO. No doubt, it's a vital step in a comprehensive SEO strategy. If you are someone who has either tried to do keyword research for your blog in the past without success or never even attempted it, then this guide was made for you. What are [...]

How Much Does SEO Cost?

By |Categories: SEO Knowledge|

The value of your iPhone is the same whether you paid $300 for it or $1,000. Shopping for commodity products teaches us to look for the lowest possible price (hopefully a HUGE discount from the “normal” price!). But the value, and even the definition, of SEO varies widely. A spammer who clicks one button [...]

15 of the Best SaaS Marketing Blogs

By |Categories: Roundups|

Lately, I’ve been on a quest to find some really great marketing blogs focused on SaaS. While there’s no shortage of blogs that talk about marketing, ones that focus on SaaS are a rare breed indeed. Though there are many SaaS blogs, it’s hard to find ones that have substantial content about marketing this type [...]

SEO 2018: Here are the Trends That Matter

By |Categories: Roundups|

With year-end fast approaching, I reached out to a number of marketers and SEO consultants to see what the future holds for SEO in 2018. What I discovered was that although many respondents share similar concerns, there is a surprisingly wide diversity of opinion. The rise in voice search and the move toward mobile-first indexing [...]

Ecommerce SEO Done Right: From Launch to Over $1 Million in Sales With Free Organic Traffic

By |Categories: Case Studies|

  In this case study we’ll share how CanIRank Full Service helped a brand new ecommerce store go from launch to over $1 million in sales using free organic SEO traffic. Bavarian Clockworks is a niche etailer built on the excellent BigCommerce platform that sells authentic handcrafted cuckoo clocks imported from the Black Forest region [...]

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